Testimonials >> |
"Marco Polo USA, with Marco Marsan at the helm is a great collaborative partner in discovering and explaining innovation concepts that will work in the market . Marco led several Best-in-class Innovation sessions and workshops for me that resulted in truly different ideas that were test ready. He understands your business upfront and brings great stimulus to help the team think about new ideas. Then he helps bringing these ideas to life in a clear and concise articulation. MArco is a bright and energetic guy that really does "create ideas that ship" |
"If you want a flurry of new, actionable ideas, coupled with the consumer background to "pay them off", then stop messing around and call Marco. The energy from his team is infectious. New product ideas leap to life before your very eyes. Stop reading this and call him, you will be happy you did (and no, I was not paid to write this)." |
|
"Marco is one of a kind. He is incredibly high energy, fabulously creative, a great reader of people and business situations. Marco creates environments for creativity of thought to happen: He synthesizes nuggets of wisdom into elegant, powerful, integrated concepts. Everyone who meets Marco is inspired by him. Everyone who works with Marco is enriched by him. Marco creates connections for people and business with ideas that matter and initiatives that work." |
"Marco is a dynamic motivating leader who sees the big picture, identifies innovative solutions to client issues, and delivers results on time and on budget. Working with him is energizing and fun. His empathy for the consumer, client and his co-workers is second to none." |
"Marco and his team of Explorers are terrific ideation partners! Their fully-loaded 'toolbox of insights' is thoroughly tested and generates great results. Marco's dynamic persona, coupled with his personal and collective team's talents, practically guarantee success." |
"Marco Polo Explorers left nothing to chance. Focusing on our consumers needs, they broke down what success could be and then methodically rebuilt it. Our product pipeline has been rebuilt with their ability to get into the minds of our various consumers and gain significant insights that lead to real product improvements. Overall this was the best ideation project in my nearly 20 years of doing new product work." |
"We found that the Marco Polo process and its emphasis on the right participants - consumers, professionals, gurus, you and your staff and our team - combined with creativity, dedication and unique perspectives to generate 30+ new concepts in an area we'd explored many times before..." |
"Marco Polo Explorers' process helps bring out the creativity within our team. We've launched several products over the past few years that would not have happened without it." |
"During the past two years we have commercialized and launched two product concept that Marco Polo helped us develop and we have a third planned for launch next year. In enlisting the support that firms like Marco's provide, it is essential that the results are actionable. There are many groups out there that specialize in helping marketers develop new ideas and "out-of-the-box" thinking, but precious few ultimately deliver grounded, consumer-tested and actionable concepts. Marco Polo is one of those few." |